Bespoke adaptable transformation strategy
Improved product or service portfolio
Improved customer retention throughout the lifecycle
Empathetic systems with interconnected strategies
Holistic integrated and balanced engagement
Strategies around which diverse groups can align
Agora’s 5-i strategy method
Qualitative first
"think hard before applying metrics"
starting with metrics puts the cart before the horse
A holistic integrated model
the Agora is where we deliver the 5-i method
Phase 1: The Assembly unpacks users’ needs and wants. It is a curated forum of users and subject matter experts, on equal terms. Our interpreters deploy techniques from gamification to discourse or data analysis to bring out latent user ideas and intentions. This results in an overarching vision and a set of broad objectives, defining “what success looks like”.
Phase 2: The Senate translates vision and broad objectives into a strategy and associated programmes. It includes the organisation’s leadership, internal teams and external advisers.
Phase 3: Mission Teams implement the programmes and associated projects. These include the organisation’s own people and external advisers, ensuring that the approach remains holistic multidisciplinary agile and flexible, and trialling new ideas without the constraints of traditional silos.
People centric
understanding the ecosystem of people is essential to creating a flexible user framework
Feedback loops
Key to our approach are feedback loops between Assembly, Senate and Mission Teams to ensure that strategy and programmes continue to meet changing business and user needs and can be implemented in practice. Budgets follow this model, with contingencies to facilitate flexibility.